Latest Wool Trading News - March 2024

IWTO Congress 2024

The IWTO Congress, hosted this year by Wool Industries Australia (WIA) in conjunction with IWTO, is the annual meeting point for the global wool industry. It is a key time for woolgrowers, traders, primary processors, spinners, weavers, garment manufacturers to meet with retailers, fashion designers and other companies involved within the global wool supply chain. This year, we’ll take you to Adelaide, Australia ... Read More

Australian Wool Market  – AWI Commentary (9 February 2024)

The weaker trend remained in place at this week’s Australian wool auctions. Sluggish demand continues within the Merino wool sector, particularly for fine types less than 18.5micron as European buying is subdued. Enquiry and business for all other types and descriptions in the crossbred and carding segments is relatively consistent without being overly abundant for orders. These wools are very much price-sensitive, ... Read More

South Africa Wool  Market Report (6/7 February 2024)

A total of 13 799 bales were on offer, after 1 735 bales were withdrawn prior to the sale, on the 20th sale of the 2023/24 wool season. Although the average micron of the offering was slightly stronger than the previous sale, 62% of the offering still tested 20 micron and finer. Certified sustainable wools comprised 58,4% of the merino wools on offer. The ZAR traded weaker against the US$, but stronger against... Read More

British Wool – Sale Report Wool Sales Report ( BW177 –  February 2024

The British Wool sale on 6th February had a high clearance with prices generally firm to dearer. Demand for core grades of white wool was strong, with better Medium and Mule wools trading up to 3% dearer. Poorer colour lots were less sought after and traded off a couple of percent. A wider selection of Mountain wools sold than of late, albeit at low price levels. The offer amounted to 1,207 tonnes spread over 172... Read More

The Rise of Sustainable Fashion in China

Sustainability continues to be a dominant trend for textile and fashion industries across the world as they seek to improve the environmental and social impacts of their sourcing and manufacturing. This trend very much applies to China, the largest customer of Australian wool, which has made positive steps to be more sustainable. As one of the world’s largest textile and apparel producers, China plays a crucial r... Read More

Utilising Digital Marketing to Target the Consumer

A huge part of British Wool’s marketing activity is educating the consumer about how amazing the wool fibre is, what products it goes into and crucially where they can buy British wool products from. This is all designed to increase front-end demand for British wool rich products and increase the price of their members wool. Digital channels are crucial as Zoe Coates Digital and Communications Manager at British ... Read More

Benetton’s 50-Year Woolmark Partnership

Fashion giant Benetton has launched more than 1.5 million, Woolmark-certified, 100% Merino wool knitwear garments in its Autumn/Winter 2023/24 collection. The knitwear was launched alongside a marketing campaign that commemorates a half century partnership between Benetton and The Woolmark Company and the enduring legacy of Merino wool. The United Colors of Benetton is one of the best-known fashion companies in t... Read More

China manufacturing contracts for a 4th straight month in January

A survey of factory managers in China released this month hows manufacturing contracted in January for a fourth straight month, reflecting weak demand and a faltering recovery in the world’s second-largest economy.The official purchasing managers index, or PMI, rose slightly to 49.2 in January from 49.0 the month before. The PMI is on a scale up to 100 where 50 marks the cutoff between expansion and contraction. ... Read More

New research project looks to improve future for UK wool industry

A new project is set to further the UK sheep farming and wool industries’ productivity, sustainability and resilience through exploring opportunities to improve fleece quality. Joining together with industry partners, the National Sheep Association (NSA) is excited to be involved in the 12-month wool focused research project, Fabulous Fibre that will look at increasing the value of wool through breeding and genet... Read More